Featured Project: ePost Office


Timelines are everywhere, especially in social media: Facebook is a timeline of your life; Twitter is a timeline of your microblog musings; Path is a timeline of your photos and tags. Timelines have become so ubiquitous that not only do users immediately understand the interface and how to interact with it, but they are almost comforted by the layout.

“Our goal was to make the design so tasty that people would want to lick their screens.”

The Challenge


Timelines are everywhere, especially in social media: Facebook is a timeline of your life; Twitter is a timeline of your microblog musings; Path is a timeline of your photos and tags. Timelines have become so ubiquitous that not only do users immediately understand the interface and how to interact with it, but they are almost comforted by the layout.

Our Solution


Whether you’re building something new or continually improving an existing product there is never a shortage of things to do. Focus can be the biggest hurdle when working on a product. If you try and do too much at once, nothing gets done, or at least done right. This happens, not just because of the number of tasks, but because it’s harder to prioritize them. Moreover, the interdependancies can cause everything to grind to a halt. The main reason we focus and limit the amount we’re trying to do is because it forces us to work on what is most important to the people using the product or service.

“Danger’s over, Banana Breakfast is saved.”

What We Learned


The System may or may not understand that it's only buying time. And that time is an artificial resource to begin with, of no value to anyone or anything but the System, which must sooner or later crash to its death, when its addiction to energy has become more than the rest of the World can supply, dragging with it innocent souls all along the chain of life. Living inside the System is like riding across the country in a bus driven by a maniac bent on suicide . . . though he's amiable enough, keeps cracking jokes back through the loudspeaker.

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